Personal Space, Personal Appearance, and Personal Selling:
Personal Space, Personal Appearance, and Personal Selling:
McElroy, James C. ;Morrow, Paula C.
2016-12-06 00:00:00
Solicitation of funds for a walk-a-thon was used as the basis for a field experiment testing the effects of personal space and personal appearance within a personal selling context. While results for a sample of 48 faculty approached by a confederate were not supportive, analysis of those faculty who contributed suggest how one might study these parameters in personal selling.
http://www.deepdyve.com/assets/images/DeepDyve-Logo-lg.pngPsychological ReportsSAGEhttp://www.deepdyve.com/lp/sage/personal-space-personal-appearance-and-personal-selling-pmDfZ3G0Nx
Personal Space, Personal Appearance, and Personal Selling:
Solicitation of funds for a walk-a-thon was used as the basis for a field experiment testing the effects of personal space and personal appearance within a personal selling context. While results for a sample of 48 faculty approached by a confederate were not supportive, analysis of those faculty who contributed suggest how one might study these parameters in personal selling.
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