Modeling innovative points of sales through virtual and immersive technologies

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Pantano, Eleonora; Servidio, Rocco

Journal of Retailing and Consumer Services , Volume 19 (3): 279-286 – May 1, 2012

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Pantano, Eleonora; Servidio, Rocco

Journal of Retailing and Consumer Services , Volume 19 (3): 279-286 – May 1, 2012

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