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Seeing the past in the present: The effect of associations to familiar events on judgments and decisions

Seeing the past in the present: The effect of associations to familiar events on judgments and... Conducted 3 studies that sought (a) to demonstrate the influence of associations to past experience and generic knowledge on judgments and decisions and (b) to point out the potential for misapplying such associations. In the 1st 2 studies, 14 sportswriters and 18 college football coaches were asked to rate hypothetical college football players. Descriptions of these players containing irrelevant comparisons with current professionals playing the same positions were rated higher than descriptions which did not contain these comparisons. The 3rd study demonstrated this same phenomenon in a foreign policy domain: The recommendations of 42 political science undergraduates for resolving a hypothetical international crisis were influenced by irrelevant similarities between the hypothetical crisis and various historical analogies. The relationship between these studies and recent work on knowledge structures, such as schemata, is discussed. (16 ref) http://www.deepdyve.com/assets/images/DeepDyve-Logo-lg.png Journal of Personality and Social Psychology American Psychological Association

Seeing the past in the present: The effect of associations to familiar events on judgments and decisions

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Publisher
American Psychological Association
Copyright
Copyright © 1981 American Psychological Association
ISSN
0022-3514
eISSN
1939-1315
DOI
10.1037/0022-3514.40.5.797
Publisher site
See Article on Publisher Site

Abstract

Conducted 3 studies that sought (a) to demonstrate the influence of associations to past experience and generic knowledge on judgments and decisions and (b) to point out the potential for misapplying such associations. In the 1st 2 studies, 14 sportswriters and 18 college football coaches were asked to rate hypothetical college football players. Descriptions of these players containing irrelevant comparisons with current professionals playing the same positions were rated higher than descriptions which did not contain these comparisons. The 3rd study demonstrated this same phenomenon in a foreign policy domain: The recommendations of 42 political science undergraduates for resolving a hypothetical international crisis were influenced by irrelevant similarities between the hypothetical crisis and various historical analogies. The relationship between these studies and recent work on knowledge structures, such as schemata, is discussed. (16 ref)

Journal

Journal of Personality and Social Psychology – American Psychological Association

Published: May 1, 1981

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