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- Publisher
- Wiley
- Copyright
- Copyright © 2010 Wiley Subscription Services, Inc., A Wiley Company
- ISSN
- 1535-3958
- eISSN
- 1535-3966
- DOI
- 10.1002/csr.225
- Publisher site
- See Article on Publisher Site
Abstract
This paper analyzes strategic implications of corporate responsibility (CR) and in particular how a firm can differentiate with an environmentally responsible image. A single case study was conducted in the Nordic hospitality industry with semi‐structured interviews as the main data collection method.
Journal
Corporate Social Responsibility and Environmental Management – Wiley
Published: May 1, 2010
Keywords: ; ; ; ; ;