Get 20M+ Full-Text Papers For Less Than $1.50/day. Start a 14-Day Trial for You or Your Team.

Learn More →

The Perfect Little Bump: Does the Media Portrayal of Pregnant Celebrities Influence Prenatal Attachment?

The Perfect Little Bump: Does the Media Portrayal of Pregnant Celebrities Influence Prenatal... This study proposes and tests a theoretical model that analyzes celebrity pregnancy attraction and its ultimate influence over prenatal attachment within pregnant women. In particular, interest in pregnant celebrities and a high concern for physical appearance are examined for their relationship to weight concern and body image, and then leading on to prenatal attachment. The conceptual model presented was tested using structural equation modeling in a sample of 478 pregnant women. All hypotheses proposed were found to be significant. Results suggest that a high pregnant celebrity attraction, in combination with other factors, can lead to a reduced level of prenatal attachment. The study contributes further to knowledge of the influence of celebrities over consumer body image and healthy psychological adaptation in the important context of pregnancy. http://www.deepdyve.com/assets/images/DeepDyve-Logo-lg.png Psychology & Marketing Wiley

The Perfect Little Bump: Does the Media Portrayal of Pregnant Celebrities Influence Prenatal Attachment?

Loading next page...
 
/lp/wiley/the-perfect-little-bump-does-the-media-portrayal-of-pregnant-UPs8CV4Kxk
Publisher
Wiley
Copyright
"Copyright © 2014 Wiley Periodicals, Inc."
ISSN
0742-6046
eISSN
1520-6793
DOI
10.1002/mar.20732
Publisher site
See Article on Publisher Site

Abstract

This study proposes and tests a theoretical model that analyzes celebrity pregnancy attraction and its ultimate influence over prenatal attachment within pregnant women. In particular, interest in pregnant celebrities and a high concern for physical appearance are examined for their relationship to weight concern and body image, and then leading on to prenatal attachment. The conceptual model presented was tested using structural equation modeling in a sample of 478 pregnant women. All hypotheses proposed were found to be significant. Results suggest that a high pregnant celebrity attraction, in combination with other factors, can lead to a reduced level of prenatal attachment. The study contributes further to knowledge of the influence of celebrities over consumer body image and healthy psychological adaptation in the important context of pregnancy.

Journal

Psychology & MarketingWiley

Published: Sep 1, 2014

References