Learning 1, planning 0 reply to Igor Ansoff

Learning 1, planning 0 reply to Igor Ansoff RESEARCH NOTES AND COMMUNICATIONS LEARNING 1, PLANNING 0 REPLY TO IGOR ANSOFF HENRY MINTZBERG Faculty of Management, McGill University, Montreal, Quebec, Canada In a way, it is unfortunate that Igor Ansoff has responded to my article on the design school. That is because in my pat world of schools of thought on strategy formation, his work slots into the planning school and not the design school per se (and so I shall address it in a forthcoming book on that school). This may seem to be splitting hairs-in a sense it is-but to my mind there are two fundamental differences in the premises that underlie these two schools (both evident in Igor’s work as well as that of Ken Andrews). First, while one focuses (almost obsessively) on the CEO as “architect” of strategy, the other gives an awful lot of influence to the staff planners. And second, more importantly though closely associated with the first, while one school treats “ S W O T (strength and weaknesses, opportunities and trends) as a general framework, the other elaborates it into a detailed formal model, of an extensive sequence of clearly delineated steps supported by a host of analytical techniques http://www.deepdyve.com/assets/images/DeepDyve-Logo-lg.png Strategic Management Journal Wiley

Learning 1, planning 0 reply to Igor Ansoff

Strategic Management Journal, Volume 12 (6) – Sep 1, 1991

Loading next page...
 
/lp/wiley/learning-1-planning-0-reply-to-igor-ansoff-8oQxSMaySo
Publisher
Wiley
Copyright
Copyright © 1991 John Wiley & Sons, Ltd.
ISSN
0143-2095
eISSN
1097-0266
DOI
10.1002/smj.4250120606
Publisher site
See Article on Publisher Site

Abstract

RESEARCH NOTES AND COMMUNICATIONS LEARNING 1, PLANNING 0 REPLY TO IGOR ANSOFF HENRY MINTZBERG Faculty of Management, McGill University, Montreal, Quebec, Canada In a way, it is unfortunate that Igor Ansoff has responded to my article on the design school. That is because in my pat world of schools of thought on strategy formation, his work slots into the planning school and not the design school per se (and so I shall address it in a forthcoming book on that school). This may seem to be splitting hairs-in a sense it is-but to my mind there are two fundamental differences in the premises that underlie these two schools (both evident in Igor’s work as well as that of Ken Andrews). First, while one focuses (almost obsessively) on the CEO as “architect” of strategy, the other gives an awful lot of influence to the staff planners. And second, more importantly though closely associated with the first, while one school treats “ S W O T (strength and weaknesses, opportunities and trends) as a general framework, the other elaborates it into a detailed formal model, of an extensive sequence of clearly delineated steps supported by a host of analytical techniques

Journal

Strategic Management JournalWiley

Published: Sep 1, 1991

References

You’re reading a free preview. Subscribe to read the entire article.


DeepDyve is your
personal research library

It’s your single place to instantly
discover and read the research
that matters to you.

Enjoy affordable access to
over 18 million articles from more than
15,000 peer-reviewed journals.

All for just $49/month

Explore the DeepDyve Library

Search

Query the DeepDyve database, plus search all of PubMed and Google Scholar seamlessly

Organize

Save any article or search result from DeepDyve, PubMed, and Google Scholar... all in one place.

Access

Get unlimited, online access to over 18 million full-text articles from more than 15,000 scientific journals.

Your journals are on DeepDyve

Read from thousands of the leading scholarly journals from SpringerNature, Wiley-Blackwell, Oxford University Press and more.

All the latest content is available, no embargo periods.

See the journals in your area

DeepDyve

Freelancer

DeepDyve

Pro

Price

FREE

$49/month
$360/year

Save searches from
Google Scholar,
PubMed

Create folders to
organize your research

Export folders, citations

Read DeepDyve articles

Abstract access only

Unlimited access to over
18 million full-text articles

Print

20 pages / month

PDF Discount

20% off