FACTORS ASSOCIATED WITH SUCCESS IN EXPORTING

FACTORS ASSOCIATED WITH SUCCESS IN EXPORTING THEexport function makes heavy demands on management. Compared with selling on the home market, the managerial activities involved in selling to perhaps a dozen or more overseas markets (each with its distinct social, geographical and commercial characteristics requiring separate investigation and separate marketing plans) are clearly more complex. Information about these markets may be hard to come by and their potential for the firm’s products difficult to assess. The problems of day-to-day administration of exporting are comparable to those involved in policy making. The export organization within the firm requires the active cooperation of other sections, for example of design for the development of new styles to satisfy overseas customers; of production for the making of samples and the fitting in to schedules of export orders (often presenting problems of machine changes for short runs and inconvenient delivery dates); of the accounting department to handle complex credit arrangements for foreign customers and the documentation of overseas payment; and of.the office to handle overseas orders, correspondence in foreign languages and the more numerous and lengthy export invoices and other documents. In view of the problems it presents and its often stressed importance to the national economy, it is surprising http://www.deepdyve.com/assets/images/DeepDyve-Logo-lg.png Journal of Management Studies Wiley

FACTORS ASSOCIATED WITH SUCCESS IN EXPORTING

Journal of Management Studies, Volume 1 (1) – Mar 1, 1964

Loading next page...
 
/lp/wiley/factors-associated-with-success-in-exporting-M2KC8tsh0l
Publisher
Wiley
Copyright
Copyright © 1964 Wiley Subscription Services, Inc., A Wiley Company
ISSN
0022-2380
eISSN
1467-6486
DOI
10.1111/j.1467-6486.1964.tb00122.x
Publisher site
See Article on Publisher Site

Abstract

THEexport function makes heavy demands on management. Compared with selling on the home market, the managerial activities involved in selling to perhaps a dozen or more overseas markets (each with its distinct social, geographical and commercial characteristics requiring separate investigation and separate marketing plans) are clearly more complex. Information about these markets may be hard to come by and their potential for the firm’s products difficult to assess. The problems of day-to-day administration of exporting are comparable to those involved in policy making. The export organization within the firm requires the active cooperation of other sections, for example of design for the development of new styles to satisfy overseas customers; of production for the making of samples and the fitting in to schedules of export orders (often presenting problems of machine changes for short runs and inconvenient delivery dates); of the accounting department to handle complex credit arrangements for foreign customers and the documentation of overseas payment; and of.the office to handle overseas orders, correspondence in foreign languages and the more numerous and lengthy export invoices and other documents. In view of the problems it presents and its often stressed importance to the national economy, it is surprising

Journal

Journal of Management StudiesWiley

Published: Mar 1, 1964

There are no references for this article.

You’re reading a free preview. Subscribe to read the entire article.


DeepDyve is your
personal research library

It’s your single place to instantly
discover and read the research
that matters to you.

Enjoy affordable access to
over 18 million articles from more than
15,000 peer-reviewed journals.

All for just $49/month

Explore the DeepDyve Library

Search

Query the DeepDyve database, plus search all of PubMed and Google Scholar seamlessly

Organize

Save any article or search result from DeepDyve, PubMed, and Google Scholar... all in one place.

Access

Get unlimited, online access to over 18 million full-text articles from more than 15,000 scientific journals.

Your journals are on DeepDyve

Read from thousands of the leading scholarly journals from SpringerNature, Wiley-Blackwell, Oxford University Press and more.

All the latest content is available, no embargo periods.

See the journals in your area

DeepDyve

Freelancer

DeepDyve

Pro

Price

FREE

$49/month
$360/year

Save searches from
Google Scholar,
PubMed

Create folders to
organize your research

Export folders, citations

Read DeepDyve articles

Abstract access only

Unlimited access to over
18 million full-text articles

Print

20 pages / month

PDF Discount

20% off