Entrepreneurial Creativity Through Motivational Synergy

Entrepreneurial Creativity Through Motivational Synergy ABSTRACT This paper defines and describes entrepreneurial creativity, which is the generation and implementation of novel, appropriate ideas to establish a new venture. Entrepreneurial creativity can be exhibited in established organizations as well as in start‐up firms. The central thesis of this paper is that entrepreneurial creativity requires a combination of intrinsic motivation and certain kinds of extrinsic motivation — a motivational synergy that results when strong levels of personal interest and involvement are combined with the promise of rewards that confirm competence, support skill development, and enable future achievement. http://www.deepdyve.com/assets/images/DeepDyve-Logo-lg.png The Journal of Creative Behavior Wiley

Entrepreneurial Creativity Through Motivational Synergy

The Journal of Creative Behavior, Volume 31 (1) – Mar 1, 1997

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Publisher
Wiley
Copyright
1997 Creative Education Foundation
ISSN
0022-0175
eISSN
2162-6057
DOI
10.1002/j.2162-6057.1997.tb00778.x
Publisher site
See Article on Publisher Site

Abstract

ABSTRACT This paper defines and describes entrepreneurial creativity, which is the generation and implementation of novel, appropriate ideas to establish a new venture. Entrepreneurial creativity can be exhibited in established organizations as well as in start‐up firms. The central thesis of this paper is that entrepreneurial creativity requires a combination of intrinsic motivation and certain kinds of extrinsic motivation — a motivational synergy that results when strong levels of personal interest and involvement are combined with the promise of rewards that confirm competence, support skill development, and enable future achievement.

Journal

The Journal of Creative BehaviorWiley

Published: Mar 1, 1997

References

  • The effects of extrinsic incentive on some qualitative aspects of task performance
    Kruglanski, Kruglanski; Friedman, Friedman; Zeevi, Zeevi

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