JOHN A. HORNADAY AND JOHN ABOUD Babson College2 Introduction INan earlier article in Personnel Psychology, Hornaday and Bunker (1970) discuss the importance of achieving a better understanding of the psychological nature of the successful entrepreneur through a research program designed to identify and measure the personal characteristics of those persons who have successfully started a new business. Such knowledge would be of much interest to lending organizations such as banks, to enfranchising organizations such as oil companies and restaurant chains, and to federal government programs, both domestic (in loans to small businesses and in such efforts as the poverty programs) and international (as in using foreign aid more effectively to help strengthen the economy of underdeveloped countries). Further, colleges of business administration can make significant contributions in entrepreneurial education if it is possible to understand the nature of entrepreneurship and if workable programs can be developed from the results of the research. The earlier research led to the development of a structured interview guide sheet as well as the selection of three standardized, objective tests that appeared promising in differentiating successful entrepreneurs from men in general. Although McClelland (McClelland, Atkinson, Clark and Lowell, 1953) has reported success in
Personnel Psychology – Wiley
Published: Jun 1, 1971
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