In recent years, there has been increased involvement of the for‐profit sector in the development of nonprofit frameworks for organizational transformation of nongovernmental organizations (NGOs). The present paper uses a social psychological approach to examine an exchange between the sectors in which business management consultants travel to developing countries to offer their skills to NGOs. Social representations theory provides a means of delving into the various meanings these business management consultants attribute to international development and the NGO work environment. The study reveals that consultants tend to interpret the NGO sector and international development through a lens of profit and efficiency, and that experience working with an NGO may actually strengthen this perspective.
Journal of Applied Social Psychology – Wiley
Published: May 1, 2010
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