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Marketing ecosystem: An outside-in view for sustainable advantage

Marketing ecosystem: An outside-in view for sustainable advantage http://www.deepdyve.com/assets/images/DeepDyve-Logo-lg.png Industrial Marketing Management Unpaywall

Marketing ecosystem: An outside-in view for sustainable advantage

Industrial Marketing ManagementJul 1, 2020
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Publisher
Unpaywall
ISSN
0019-8501
DOI
10.1016/j.indmarman.2020.04.023
Publisher site
See Article on Publisher Site

Abstract

Journal

Industrial Marketing ManagementUnpaywall

Published: Jul 1, 2020

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