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/lp/university-of-wisconsin-press/mind-the-gap-stated-versus-revealed-donations-and-the-differential-lt0zRfxAxZ
- Publisher
- University of Wisconsin Press
- Copyright
- Copyright by the Board of Regents of the University of Wisconsin System.
- ISSN
- 1543-8325
Abstract
<p>ABSTRACT:</p><p>This paper uses a contingent valuation study and an actual donation request to assess the impact of behavioral factors on hypothetical bias in stated willingness-to-pay estimates. Our findings indicate that both the number of respondents willing to donate and the amount they are willing to donate differ substantially between treatments. Behavioral factors play a substantial and significant role; in particular, the extent of warm glow derived from giving and expectations about other people's behavior increase the extent of hypothetical bias in stated willingness-to-pay estimates. We suggest ways in which this may be incorporated in future contingent valuation study design. <i>(JEL Q51)</i></p>
Journal
Land Economics – University of Wisconsin Press
Published: Apr 11, 2019