essAy .................... The Rise and Decline of the Redneck Riviera The Northern Rim of the Gulf Coast since World War II Harvey H. Jackson III "I'm just here for the beer." --Kenny Stabler The Redneck Riviera, as Howell Raines coined it in 1978, began just west of Gulf Shores, Alabama, and continued east to the Flora-Bama, a bar where the "Interstate Mullet Toss" would become an institution. Spectators at the Interstate Mullet Toss thirty-one years later, photographed by the author. t was in 198 that "Redneck Riviera" first appeared in print. Probably. And in the New York Times no less. That was when Times reporter Howell Raines published a piece that told of how former University of Alabama and then pro-football quarterbacks Richard Todd and Kenny Stabler spent the off-season on a "stretch of beach that some Alabama wags call the redneck Riviera." Raines, a Birmingham boy who one day would become executive editor of the Times and a popular author in the bargain, could turn a phrase with the best of them, and there are those who think he coined it.1 The "stretch of beach" to which Raines was referring, the stretch he defined as the Redneck
Southern Cultures – University of North Carolina Press
Published: Feb 27, 2010
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