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Metaphorical Euphemisms of relationship and death in Kavalan, Paiwan, and Seediq

Metaphorical Euphemisms of relationship and death in Kavalan, Paiwan, and Seediq This paper investigates metaphorical euphemisms underlying the categories of <small class="caps">relationship </small> and <small class="caps">death </small> in three Formosan languages: Kavalan, Paiwan, and Seediq, within the framework of Lakoff and Johnson’s Cognitive Metaphor Theory. The term “metaphorical euphemism” is proposed to represent both linguistic and cognitive relations of euphemism and metaphor. A metaphorical euphemism refers to a euphemism that adopts metaphorical mapping of both source and target domains to express the notion of a forbidden domain as a result of conscious choices from pragmatic competence. Given the domains of <small class="caps">relationship </small> and <small class="caps">death </small> being interconnected socially and culturally, near-universal and specific metaphorical euphemisms of the two domains in the three languages are analyzed from the approach of descriptive sociolinguistics. A cross-linguistic comparison of the three Formosan languages with English and Mandarin Chinese is provided and discussed from the perspectives of cognition and culture. http://www.deepdyve.com/assets/images/DeepDyve-Logo-lg.png Oceanic Linguistics University of Hawai'I Press

Metaphorical Euphemisms of relationship and death in Kavalan, Paiwan, and Seediq

Oceanic Linguistics , Volume 50 (2) – Jan 29, 2012

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Publisher
University of Hawai'I Press
Copyright
Copyright © 2008 University of Hawai'i Press.
ISSN
1527-9421

Abstract

This paper investigates metaphorical euphemisms underlying the categories of <small class="caps">relationship </small> and <small class="caps">death </small> in three Formosan languages: Kavalan, Paiwan, and Seediq, within the framework of Lakoff and Johnson’s Cognitive Metaphor Theory. The term “metaphorical euphemism” is proposed to represent both linguistic and cognitive relations of euphemism and metaphor. A metaphorical euphemism refers to a euphemism that adopts metaphorical mapping of both source and target domains to express the notion of a forbidden domain as a result of conscious choices from pragmatic competence. Given the domains of <small class="caps">relationship </small> and <small class="caps">death </small> being interconnected socially and culturally, near-universal and specific metaphorical euphemisms of the two domains in the three languages are analyzed from the approach of descriptive sociolinguistics. A cross-linguistic comparison of the three Formosan languages with English and Mandarin Chinese is provided and discussed from the perspectives of cognition and culture.

Journal

Oceanic LinguisticsUniversity of Hawai'I Press

Published: Jan 29, 2012

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