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The Social Impact of the Tour de France: Comparisons of Residents' Pre- and Post-event Perceptions

The Social Impact of the Tour de France: Comparisons of Residents' Pre- and Post-event... Abstract Social impacts of hosting major sport events have gained interest among event researchers. This study contributes to this line of inquiry by assessing the impact of the arrival of a stage of the 2007 Tour de France in Ghent. Residents' perceptions of impacts were measured by using a pre- and post design, generating 396 and 235 valid questionnaires respectively. Exploratory factor analysis revealed seven impact factors. Overall, residents' perceptions of impacts have changed over time. The most highly perceived benefits in the pre- and post- test were cultural and image benefits, whereas the most highly perceived costs were excessive spending and mobility problems. The impact factors “cultural interest and consolidation” and “excessive spending and mobility problems” were significant predictors of residents' willingness to host the event in the future. Results suggest that developing a strategy of maximizing positive and minimizing negative impacts might be beneficial for obtaining social leverage. http://www.deepdyve.com/assets/images/DeepDyve-Logo-lg.png European Sport Management Quarterly Taylor & Francis

The Social Impact of the Tour de France: Comparisons of Residents' Pre- and Post-event Perceptions

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References (36)

Publisher
Taylor & Francis
Copyright
Copyright European Association for Sport Management
ISSN
1746-031x
eISSN
1618-4742
DOI
10.1080/16184742.2011.559134
Publisher site
See Article on Publisher Site

Abstract

Abstract Social impacts of hosting major sport events have gained interest among event researchers. This study contributes to this line of inquiry by assessing the impact of the arrival of a stage of the 2007 Tour de France in Ghent. Residents' perceptions of impacts were measured by using a pre- and post design, generating 396 and 235 valid questionnaires respectively. Exploratory factor analysis revealed seven impact factors. Overall, residents' perceptions of impacts have changed over time. The most highly perceived benefits in the pre- and post- test were cultural and image benefits, whereas the most highly perceived costs were excessive spending and mobility problems. The impact factors “cultural interest and consolidation” and “excessive spending and mobility problems” were significant predictors of residents' willingness to host the event in the future. Results suggest that developing a strategy of maximizing positive and minimizing negative impacts might be beneficial for obtaining social leverage.

Journal

European Sport Management QuarterlyTaylor & Francis

Published: Apr 1, 2011

Keywords: Major sport events; residents' perceptions; social impact; social leverage; Tour de France

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