This study was designed to explore how the impact of exposure to a few stereotyped group members can be mediated by individual variation in stereotype application to other group members. When compared to participants exposed to nonpromiscuous women on an episode of the Jerry Springer Show, those exposed to promiscuous women perceived a victim of sexual harassment as less traumatized and more responsible for the event. In addition, exposure condition had no impact on judgments when the man physically touched the victim. Conversely, when he made a verbal comment or verbal request, those in the promiscuous condition reported perceptions of less victim trauma and made greater attributions of victim responsibility. The findings also indicate that the effects of exposure to the promiscuous woman depictions were mediated by individual variation in attributions of victim promiscuity. Finally, activation of the promiscuous female stereotype was also shown to have generalized to judgments of women in a nonsexual domain.
Sex Roles – Springer Journals
Published: Jan 1, 2005
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