The impact of frames highlighting coastal flooding in the USA on climate change beliefs

The impact of frames highlighting coastal flooding in the USA on climate change beliefs There is a pressing need to find ways to communicate information about climate change effectively and in terms that resonate with diverse audiences. We conducted a survey-experiment to evaluate how textual and visual frames that highlight coastal flooding in two major US cities as a result of future sea level rise shape individuals’ perceptions about the effects on coastal communities, concern for these places, and belief in climate change’s existence. We build on extant literature by focusing on the impact of an understudied frame using animated maps that illustrate future flooding that will occur as global temperatures rise. We find that exposure to such messages increases perceptions that sea level rise will have negative impacts on coastal communities, concern for these communities, and belief in climate change. http://www.deepdyve.com/assets/images/DeepDyve-Logo-lg.png Climatic Change Springer Journals

The impact of frames highlighting coastal flooding in the USA on climate change beliefs

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Publisher
Springer Netherlands
Copyright
Copyright © 2018 by Springer Science+Business Media B.V., part of Springer Nature
Subject
Earth Sciences; Atmospheric Sciences; Climate Change/Climate Change Impacts
ISSN
0165-0009
eISSN
1573-1480
D.O.I.
10.1007/s10584-018-2143-0
Publisher site
See Article on Publisher Site

Abstract

There is a pressing need to find ways to communicate information about climate change effectively and in terms that resonate with diverse audiences. We conducted a survey-experiment to evaluate how textual and visual frames that highlight coastal flooding in two major US cities as a result of future sea level rise shape individuals’ perceptions about the effects on coastal communities, concern for these places, and belief in climate change’s existence. We build on extant literature by focusing on the impact of an understudied frame using animated maps that illustrate future flooding that will occur as global temperatures rise. We find that exposure to such messages increases perceptions that sea level rise will have negative impacts on coastal communities, concern for these communities, and belief in climate change.

Journal

Climatic ChangeSpringer Journals

Published: Feb 8, 2018

References

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