The Effect of Relisting on House Selling Price

The Effect of Relisting on House Selling Price When house sellers reach the end of a listing contract without a sale they are faced with several decisions. A seller who wants to continue to market the property can leave it on the market, relist the property immediately, or take it off the market for a period of time before relisting it. Research has shown that properties with longer time-on-market may carry a stigma and sell for less. In an attempt to mitigate the negative perception of a house that other buyers appear to have passed by, a seller can have the agent relist the property so it appears as a new listing. If a seller decides to relist the property, the owner also has to decide how long to wait before relisting. We use a hedonic approach to investigate the choices sellers have when deciding whether to relist their property and the impact those decisions have on the property’s selling price. We find that relisting a property results in a higher selling price and that to maximize price, the seller should relist the property with the same agent within 30 days. http://www.deepdyve.com/assets/images/DeepDyve-Logo-lg.png The Journal of Real Estate Finance and Economics Springer Journals

The Effect of Relisting on House Selling Price

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Publisher
Springer US
Copyright
Copyright © 2015 by Springer Science+Business Media New York
Subject
Economics; Regional/Spatial Science; Financial Services
ISSN
0895-5638
eISSN
1573-045X
D.O.I.
10.1007/s11146-015-9503-6
Publisher site
See Article on Publisher Site

Abstract

When house sellers reach the end of a listing contract without a sale they are faced with several decisions. A seller who wants to continue to market the property can leave it on the market, relist the property immediately, or take it off the market for a period of time before relisting it. Research has shown that properties with longer time-on-market may carry a stigma and sell for less. In an attempt to mitigate the negative perception of a house that other buyers appear to have passed by, a seller can have the agent relist the property so it appears as a new listing. If a seller decides to relist the property, the owner also has to decide how long to wait before relisting. We use a hedonic approach to investigate the choices sellers have when deciding whether to relist their property and the impact those decisions have on the property’s selling price. We find that relisting a property results in a higher selling price and that to maximize price, the seller should relist the property with the same agent within 30 days.

Journal

The Journal of Real Estate Finance and EconomicsSpringer Journals

Published: Mar 29, 2015

References

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