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The Effect of Interviewer Gender on the Survey Response

The Effect of Interviewer Gender on the Survey Response We examined the existence of gender-of-interviewer effects in two local-area surveys in which male and female interviewers were randomly assigned to interview male and female respondents. Small but consistent gender-of-interviewer effects arose on questions related to the women's movement, women's issues, and gender equality, demonstrating that, as expected, respondents were more likely to provide feminist answers to female interviewers. Gender-of-interviewer effects were somewhat more pronounced and consistent on controversial political topics: the women's movement (feminists and political activism) and their policy agenda. There was mixed evidence on whether respondents were equally susceptible to gender-of-interviewer effects. In one of the surveys, gender-of-interviewer effects were more pronounced among less well-educated and younger respondents than among respondents who were better educated or older. This effect was not replicated in the second survey. http://www.deepdyve.com/assets/images/DeepDyve-Logo-lg.png Political Behavior Springer Journals

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References (35)

Publisher
Springer Journals
Copyright
Copyright © 1997 by Plenum Publishing Corporation
Subject
Political Science and International Relations; Political Science; Sociology, general
ISSN
0190-9320
eISSN
1573-6687
DOI
10.1023/A:1024882714254
Publisher site
See Article on Publisher Site

Abstract

We examined the existence of gender-of-interviewer effects in two local-area surveys in which male and female interviewers were randomly assigned to interview male and female respondents. Small but consistent gender-of-interviewer effects arose on questions related to the women's movement, women's issues, and gender equality, demonstrating that, as expected, respondents were more likely to provide feminist answers to female interviewers. Gender-of-interviewer effects were somewhat more pronounced and consistent on controversial political topics: the women's movement (feminists and political activism) and their policy agenda. There was mixed evidence on whether respondents were equally susceptible to gender-of-interviewer effects. In one of the surveys, gender-of-interviewer effects were more pronounced among less well-educated and younger respondents than among respondents who were better educated or older. This effect was not replicated in the second survey.

Journal

Political BehaviorSpringer Journals

Published: Oct 14, 2004

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