Television Situation Comedies: Male Weight, Negative References, and Audience Reactions

Television Situation Comedies: Male Weight, Negative References, and Audience Reactions In a content analysis of 27 different prime-time television situation comedies, we examined the body weights of 75 central male characters (97% White, 3% Black), the negative references these male characters received about their body shape/weight from female characters, the negative references male characters made about themselves, and the audience reactions (e.g., laughter) to the negative references. It was found that (a) above-average weight males were underrepresented in the programs compared to the general population; (b) the heavier the male character, the more negative references he made about his own body shape/weight; and (c) his negative comments about himself were significantly associated with audience reactions. No relationship was found between the body weight of male characters and negative references from female characters. These findings are contrasted with previous research that examined these variables associated with female characters. http://www.deepdyve.com/assets/images/DeepDyve-Logo-lg.png Sex Roles Springer Journals

Television Situation Comedies: Male Weight, Negative References, and Audience Reactions

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Publisher
Kluwer Academic Publishers-Plenum Publishers
Copyright
Copyright © 2002 by Plenum Publishing Corporation
Subject
Psychology; Gender Studies; Sociology, general; Medicine/Public Health, general
ISSN
0360-0025
eISSN
1573-2762
D.O.I.
10.1023/A:1020469715532
Publisher site
See Article on Publisher Site

Abstract

In a content analysis of 27 different prime-time television situation comedies, we examined the body weights of 75 central male characters (97% White, 3% Black), the negative references these male characters received about their body shape/weight from female characters, the negative references male characters made about themselves, and the audience reactions (e.g., laughter) to the negative references. It was found that (a) above-average weight males were underrepresented in the programs compared to the general population; (b) the heavier the male character, the more negative references he made about his own body shape/weight; and (c) his negative comments about himself were significantly associated with audience reactions. No relationship was found between the body weight of male characters and negative references from female characters. These findings are contrasted with previous research that examined these variables associated with female characters.

Journal

Sex RolesSpringer Journals

Published: Oct 13, 2004

References

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