Situational Malleability of Gender Schema: The Case of the Competitive Sport Context

Situational Malleability of Gender Schema: The Case of the Competitive Sport Context In this research we examined the situational malleability of gender schema and specifically the association between competitive sport and masculinity at the intraindividual level. Based on Deaux and Major’s (1987) interactive assumption, we predicted that a competitive sport context would activate the masculine dimension in gender schema. Participants were 64 French undergraduate students who evaluated themselves on the Bem Sex Role Inventory in general, in a competitive sport context, and in a cinema context. In addition to femininity and masculinity scores in each context, response latencies were also collected. The results indicated that participants responded higher and faster on masculine items when the competitive sport context was presented, showing that this association is well anchored in gender schema. http://www.deepdyve.com/assets/images/DeepDyve-Logo-lg.png Sex Roles Springer Journals

Situational Malleability of Gender Schema: The Case of the Competitive Sport Context

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Publisher
Springer Journals
Copyright
Copyright © 2010 by Springer Science+Business Media, LLC
Subject
Psychology; Gender Studies; Sociology, general; Medicine/Public Health, general
ISSN
0360-0025
eISSN
1573-2762
D.O.I.
10.1007/s11199-010-9912-1
Publisher site
See Article on Publisher Site

Abstract

In this research we examined the situational malleability of gender schema and specifically the association between competitive sport and masculinity at the intraindividual level. Based on Deaux and Major’s (1987) interactive assumption, we predicted that a competitive sport context would activate the masculine dimension in gender schema. Participants were 64 French undergraduate students who evaluated themselves on the Bem Sex Role Inventory in general, in a competitive sport context, and in a cinema context. In addition to femininity and masculinity scores in each context, response latencies were also collected. The results indicated that participants responded higher and faster on masculine items when the competitive sport context was presented, showing that this association is well anchored in gender schema.

Journal

Sex RolesSpringer Journals

Published: Dec 22, 2010

References

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