Previous research examining the organization of person subtypes has focused on gender and evaluation as organizing principles. Our research additionally examined subtype organization in terms of the classic “person categories” described in the self-concept and impression formation literature. Using both qualitative and quantitative measures, we examined the relative impact of these three mechanisms of subtype organization. We also investigated whether contextual cues impact subtype organization. We found that subtypes are more frequently organized in terms of person categories than by gender or evaluation. Also, as predicted, some subtype clusters' organization was relatively stable, whereas other subtype clusters were more sensitive to contextual influences. These results are discussed in terms of how characteristics that are salient in a situation may prime certain subtypes.
Sex Roles – Springer Journals
Published: Oct 3, 2004
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