Portrayal of Women in Sexuality and Marriage and Family Textbooks: A Content Analysis of Photographs from the 1970s to the 1990s

Portrayal of Women in Sexuality and Marriage and Family Textbooks: A Content Analysis of... Previous research into gender role stereotypesin the mass media has focused on television, radio andmagazines. The present study sought to determine whethersimilar patterns can be found in photographic images of women in college-level HumanSexuality and Marriage and Family textbooks. Over 1000photographs of women were content analyzed. Resultsindicated that in the 1970s, photographs were devotedprimarily to traditional images of women. In the 1990s,while there were more photographs of women devoted tofeminist messages, photographs with traditional messagesstill dominated. The findings are discussed in terms of their implications for studies ofgender role development. http://www.deepdyve.com/assets/images/DeepDyve-Logo-lg.png Sex Roles Springer Journals

Portrayal of Women in Sexuality and Marriage and Family Textbooks: A Content Analysis of Photographs from the 1970s to the 1990s

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Publisher
Springer Journals
Copyright
Copyright © 1999 by Plenum Publishing Corporation
Subject
Psychology; Gender Studies; Sociology, general; Medicine/Public Health, general
ISSN
0360-0025
eISSN
1573-2762
D.O.I.
10.1023/A:1018859207448
Publisher site
See Article on Publisher Site

Abstract

Previous research into gender role stereotypesin the mass media has focused on television, radio andmagazines. The present study sought to determine whethersimilar patterns can be found in photographic images of women in college-level HumanSexuality and Marriage and Family textbooks. Over 1000photographs of women were content analyzed. Resultsindicated that in the 1970s, photographs were devotedprimarily to traditional images of women. In the 1990s,while there were more photographs of women devoted tofeminist messages, photographs with traditional messagesstill dominated. The findings are discussed in terms of their implications for studies ofgender role development.

Journal

Sex RolesSpringer Journals

Published: Sep 30, 2004

References

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