New ways to measure customer satisfaction level

New ways to measure customer satisfaction level Service orientation and indepth understanding of customers will be more important than ever. “Customer Experience Management” is the slogan of the hour and stands for the emotional enthusiasm of the customers on all contact channels. This also requires a re-haul in thinking on how to measure customer satisfaction at call centers. http://www.deepdyve.com/assets/images/DeepDyve-Logo-lg.png CallCenter INTERNATIONAL Springer Journals

New ways to measure customer satisfaction level

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Publisher
Gabler Verlag
Copyright
Copyright © 2008 by Springer Fachmedien Wiesbaden GmbH
Subject
Economics / Management Science; Economics/Management Science, general
ISSN
1865-9381
D.O.I.
10.1007/BF03252429
Publisher site
See Article on Publisher Site

Abstract

Service orientation and indepth understanding of customers will be more important than ever. “Customer Experience Management” is the slogan of the hour and stands for the emotional enthusiasm of the customers on all contact channels. This also requires a re-haul in thinking on how to measure customer satisfaction at call centers.

Journal

CallCenter INTERNATIONALSpringer Journals

Published: May 25, 2012

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