Methodological problems in gender and media research

Methodological problems in gender and media research This paper will focus on the main questions that have arisen from a methodological point of view relating to the theoretical and research area of gender and media, which continues to be the subject of discussion and debate. The methodology chosen by scholars has changed over the course of time, depending on: the interpretative paradigm underlying the researchers (especially from the feminist perspective which leads the analysis, due to the theme); the sociocultural context; the type of contents offered by the media (old, new media); and technological innovations in the communications field. In particular, the author underlines that scholars who adopt the equality between the sexes perspective tend to favour quantitative methods, while scholars oriented towards highlighting sexual and gender differences tend to favour qualitative methods. http://www.deepdyve.com/assets/images/DeepDyve-Logo-lg.png Quality & Quantity Springer Journals

Methodological problems in gender and media research

Loading next page...
 
/lp/springer_journal/methodological-problems-in-gender-and-media-research-gpWkc0N0Jz
Publisher
Springer Netherlands
Copyright
Copyright © 2012 by Springer Science+Business Media Dordrecht
Subject
Social Sciences, general; Methodology of the Social Sciences; Social Sciences, general
ISSN
0033-5177
eISSN
1573-7845
D.O.I.
10.1007/s11135-012-9805-1
Publisher site
See Article on Publisher Site

References

You’re reading a free preview. Subscribe to read the entire article.


DeepDyve is your
personal research library

It’s your single place to instantly
discover and read the research
that matters to you.

Enjoy affordable access to
over 12 million articles from more than
10,000 peer-reviewed journals.

All for just $49/month

Explore the DeepDyve Library

Unlimited reading

Read as many articles as you need. Full articles with original layout, charts and figures. Read online, from anywhere.

Stay up to date

Keep up with your field with Personalized Recommendations and Follow Journals to get automatic updates.

Organize your research

It’s easy to organize your research with our built-in tools.

Your journals are on DeepDyve

Read from thousands of the leading scholarly journals from SpringerNature, Elsevier, Wiley-Blackwell, Oxford University Press and more.

All the latest content is available, no embargo periods.

See the journals in your area

Monthly Plan

  • Read unlimited articles
  • Personalized recommendations
  • No expiration
  • Print 20 pages per month
  • 20% off on PDF purchases
  • Organize your research
  • Get updates on your journals and topic searches

$49/month

Start Free Trial

14-day Free Trial

Best Deal — 39% off

Annual Plan

  • All the features of the Professional Plan, but for 39% off!
  • Billed annually
  • No expiration
  • For the normal price of 10 articles elsewhere, you get one full year of unlimited access to articles.

$588

$360/year

billed annually
Start Free Trial

14-day Free Trial