Media Context, Female Body Size and Perceived Realism

Media Context, Female Body Size and Perceived Realism Women with larger body types are underrepresented and presented negatively on television. Two experiments explored the possibility that program context, specifically the roles women play on television, may influence judgments about the realism of various women’s body types. Both experiments, one with 92 undergraduate students at a large university in the northeastern United States, and one with 69 mall patrons in the same area, found that while the body type of an actress had little effect in a domestic setting, larger women were perceived as less realistic and less likely to get a television role in a professional setting. The results have implications for how audiences judge body types and for how audiences make realism judgments. http://www.deepdyve.com/assets/images/DeepDyve-Logo-lg.png Sex Roles Springer Journals

Media Context, Female Body Size and Perceived Realism

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Publisher
Springer US
Copyright
Copyright © 2008 by Springer Science+Business Media, LLC
Subject
Psychology; Gender Studies; Sociology, general; Medicine/Public Health, general
ISSN
0360-0025
eISSN
1573-2762
D.O.I.
10.1007/s11199-008-9482-7
Publisher site
See Article on Publisher Site

Abstract

Women with larger body types are underrepresented and presented negatively on television. Two experiments explored the possibility that program context, specifically the roles women play on television, may influence judgments about the realism of various women’s body types. Both experiments, one with 92 undergraduate students at a large university in the northeastern United States, and one with 69 mall patrons in the same area, found that while the body type of an actress had little effect in a domestic setting, larger women were perceived as less realistic and less likely to get a television role in a professional setting. The results have implications for how audiences judge body types and for how audiences make realism judgments.

Journal

Sex RolesSpringer Journals

Published: Jun 29, 2008

References

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