Link analysis: Hyperlink patterns and social structure on politicians’ Web sites in South Korea

Link analysis: Hyperlink patterns and social structure on politicians’ Web sites in South Korea This paper presents results of an investigation into political communication expressed by links connecting politicians’ web sites with the sites of other political actors in South Korea. Additionally, this study examines whether a set of socio-demographic variables for web site producers is associated with linking behavior. Both traditional methods and social network analytical techniques are employed to investigate linking patterns between sites. Perhaps unsurprisingly, members of the South Korean National Assembly linked most to party web sites, and linking patterns did not change between 2003 and 2004. Out of a range of demographic variables investigated, the only ones that related significantly to linking practices were party affiliations and friendship networks. http://www.deepdyve.com/assets/images/DeepDyve-Logo-lg.png Quality & Quantity Springer Journals

Link analysis: Hyperlink patterns and social structure on politicians’ Web sites in South Korea

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Publisher
Springer Journals
Copyright
Copyright © 2007 by Springer Science + Business Media B.V.
Subject
Social Sciences; Methodology of the Social Sciences; Social Sciences, general
ISSN
0033-5177
eISSN
1573-7845
D.O.I.
10.1007/s11135-007-9109-z
Publisher site
See Article on Publisher Site

Abstract

This paper presents results of an investigation into political communication expressed by links connecting politicians’ web sites with the sites of other political actors in South Korea. Additionally, this study examines whether a set of socio-demographic variables for web site producers is associated with linking behavior. Both traditional methods and social network analytical techniques are employed to investigate linking patterns between sites. Perhaps unsurprisingly, members of the South Korean National Assembly linked most to party web sites, and linking patterns did not change between 2003 and 2004. Out of a range of demographic variables investigated, the only ones that related significantly to linking practices were party affiliations and friendship networks.

Journal

Quality & QuantitySpringer Journals

Published: May 16, 2007

References

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