Inferring international dotcom Web communities by link and content analysis

Inferring international dotcom Web communities by link and content analysis This study investigates international hyperlink networks and their content in terms of the .com domain, the most ubiquitous generic top-level domain, to examine the kinds of global websites that are linked to .com, what the linked contents are, and who are dealing with the hyperlinks. The results show the hyperlink network of websites with outgoing hyperlinks to .com websites indicates the dominant centrality of the U.S., whereas that of those with incoming hyperlinks from .com websites illustrates a core–periphery structure centered about the U.S. and other superpowers. The most globalized topics covered by websites linked to .com websites are business, the Internet and computers, recreation and entertainment, and personal interests. Many of the websites with outgoing hyperlinks to .com websites use only one non-English language. The predominant use of English by websites with outgoing hyperlinks to .com websites demonstrates the centrality of countries using English as the mother language in hyperlinked societies on the Web. The implications of these findings and further research are discussed. http://www.deepdyve.com/assets/images/DeepDyve-Logo-lg.png Quality & Quantity Springer Journals

Inferring international dotcom Web communities by link and content analysis

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Publisher
Springer Journals
Copyright
Copyright © 2013 by Springer Science+Business Media Dordrecht
Subject
Social Sciences, general; Methodology of the Social Sciences; Social Sciences, general
ISSN
0033-5177
eISSN
1573-7845
D.O.I.
10.1007/s11135-013-9847-z
Publisher site
See Article on Publisher Site

Abstract

This study investigates international hyperlink networks and their content in terms of the .com domain, the most ubiquitous generic top-level domain, to examine the kinds of global websites that are linked to .com, what the linked contents are, and who are dealing with the hyperlinks. The results show the hyperlink network of websites with outgoing hyperlinks to .com websites indicates the dominant centrality of the U.S., whereas that of those with incoming hyperlinks from .com websites illustrates a core–periphery structure centered about the U.S. and other superpowers. The most globalized topics covered by websites linked to .com websites are business, the Internet and computers, recreation and entertainment, and personal interests. Many of the websites with outgoing hyperlinks to .com websites use only one non-English language. The predominant use of English by websites with outgoing hyperlinks to .com websites demonstrates the centrality of countries using English as the mother language in hyperlinked societies on the Web. The implications of these findings and further research are discussed.

Journal

Quality & QuantitySpringer Journals

Published: Apr 3, 2013

References

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