From Arbitrage to Global Innovation: Evolution of Multinational R&D in Emerging Markets

From Arbitrage to Global Innovation: Evolution of Multinational R&D in Emerging Markets Manag Int Rev https://doi.org/10.1007/s11575-018-0353-3 RESEARCH ARTICLE From Arbitrage to Global Innovation: Evolution of Multinational R&D in Emerging Markets 1 2 3 Srivardhini K. Jha  · Charles Dhanaraj  · Rishikesha T. Krishnan Received: 25 May 2017 / Revised: 20 March 2018 / Accepted: 18 April 2018 © Springer-Verlag GmbH Germany, part of Springer Nature 2018 Abstract Our inductive study of nine European multinational enterprises (MNEs) and their R&D units in India uncovers a distinct trajectory of overseas R&D evolu- tion in emerging markets. In contrast to the well-established trajectory of foreign R&D evolution that begins by adapting existing MNE products to the local market, this alternative trajectory begins by leveraging cost arbitrage and progresses through three unique configurations towards a global product mandate. Our study also unrav - els how the R&D units build embeddedness within the MNE network and with the local ecosystem, and how such embeddedness influences the evolution of their R&D mandate. We present a stylized taxonomy of R&D configurations and integrate this into an evolutionary model of emerging market R&D and suggest that research on MNE R&D in emerging markets must shift from focusing on the macro environment to exploring the dynamics of embeddedness. The study also provides useful insights to practitioners on managing http://www.deepdyve.com/assets/images/DeepDyve-Logo-lg.png Management International Review Springer Journals

From Arbitrage to Global Innovation: Evolution of Multinational R&D in Emerging Markets

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Publisher
Springer Berlin Heidelberg
Copyright
Copyright © 2018 by Springer-Verlag GmbH Germany, part of Springer Nature
Subject
Business and Management; Business and Management, general; Organization; Emerging Markets/Globalization; Business Strategy/Leadership; Operations Management
ISSN
0938-8249
eISSN
1861-8901
D.O.I.
10.1007/s11575-018-0353-3
Publisher site
See Article on Publisher Site

Abstract

Manag Int Rev https://doi.org/10.1007/s11575-018-0353-3 RESEARCH ARTICLE From Arbitrage to Global Innovation: Evolution of Multinational R&D in Emerging Markets 1 2 3 Srivardhini K. Jha  · Charles Dhanaraj  · Rishikesha T. Krishnan Received: 25 May 2017 / Revised: 20 March 2018 / Accepted: 18 April 2018 © Springer-Verlag GmbH Germany, part of Springer Nature 2018 Abstract Our inductive study of nine European multinational enterprises (MNEs) and their R&D units in India uncovers a distinct trajectory of overseas R&D evolu- tion in emerging markets. In contrast to the well-established trajectory of foreign R&D evolution that begins by adapting existing MNE products to the local market, this alternative trajectory begins by leveraging cost arbitrage and progresses through three unique configurations towards a global product mandate. Our study also unrav - els how the R&D units build embeddedness within the MNE network and with the local ecosystem, and how such embeddedness influences the evolution of their R&D mandate. We present a stylized taxonomy of R&D configurations and integrate this into an evolutionary model of emerging market R&D and suggest that research on MNE R&D in emerging markets must shift from focusing on the macro environment to exploring the dynamics of embeddedness. The study also provides useful insights to practitioners on managing

Journal

Management International ReviewSpringer Journals

Published: May 28, 2018

References

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