Emotion is recognized as essential in human service work. Despite a recent surge of research on emotions in organizations in the past 20 years, communication scholars, however, have paid inadequate attention to workplace emotions. Yet, one key to promoting sustainable identity-based organizing lies in crafting alignments among identity, emotion, and action. This gap motivates the current study to examine emotions across organizational positions within a pan-Asian nonprofit organization serving underserved Asians and Asian Americans. Specifically, this study mapped via sentiment analysis eight primary emotions identified by the National Research Council of Canada across three organizational positions (i.e., staff, volunteering members, and clients). The statistical analysis identified trust as the most prevalent emotion. Moreover, fear and sadness were identified as affected by organizational positions. These results demonstrate the usefulness, importance, and necessity of examining emotions in the context of identity-based organizing.
VOLUNTAS: International Journal of Voluntary and Nonprofit Organizations – Springer Journals
Published: Nov 10, 2017
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