The main purpose of this paper is to develop a fuzzy AHP method for tackling the uncertainty and imprecision existing in multi-criteria decision process. The proposed method uses fuzzy pair-wise comparison judgments in place of exact numerical values of the comparison ratios. The geometric mean technique is used to integrate all decision-makers’ opinions and construct the fuzzy positive reciprocal matrices. The algebraic operations of triangular fuzzy numbers are utilized to calculate the fuzzy suitability indices of all alternatives. The extent analysis method is used to compute the degree of possibility of priority among fuzzy suitability indices. Besides, two principles are presented to solve the multi-criteria decision problem in a fuzzy decision environment. Principle I provides a partial preorder, and Principle II gives a total preorder on the set of the possible alternatives. Finally, a numerical example of selecting the company with optimal performance in performing customer relationship management is used to demonstrate the decision process of proposed method.
Quality & Quantity – Springer Journals
Published: Mar 12, 2011
It’s your single place to instantly
discover and read the research
that matters to you.
Enjoy affordable access to
over 18 million articles from more than
15,000 peer-reviewed journals.
All for just $49/month
Query the DeepDyve database, plus search all of PubMed and Google Scholar seamlessly
Save any article or search result from DeepDyve, PubMed, and Google Scholar... all in one place.
Get unlimited, online access to over 18 million full-text articles from more than 15,000 scientific journals.
Read from thousands of the leading scholarly journals from SpringerNature, Elsevier, Wiley-Blackwell, Oxford University Press and more.
All the latest content is available, no embargo periods.
“Hi guys, I cannot tell you how much I love this resource. Incredible. I really believe you've hit the nail on the head with this site in regards to solving the research-purchase issue.”Daniel C.
“Whoa! It’s like Spotify but for academic articles.”@Phil_Robichaud
“I must say, @deepdyve is a fabulous solution to the independent researcher's problem of #access to #information.”@deepthiw
“My last article couldn't be possible without the platform @deepdyve that makes journal papers cheaper.”@JoseServera