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- Publisher
- Springer International Publishing
- Copyright
- © Springer International Publishing AG, part of Springer Nature 2018
- ISBN
- 978-3-319-68212-9
- Pages
- 95 –110
- DOI
- 10.1007/978-3-319-68213-6_7
- Publisher site
- See Chapter on Publisher Site
Abstract
[Theater-based improvisation, or improv, is gaining status as a useful practice for interaction design teams. Demand for improv practice grows as practitioners and instructors realize the effectiveness of using improv to foster productivity. For example, Facebook and Google teams use improv practices when creating digital content for their users and customers, Twitter includes improv classes as a part of their employee’s benefits, and Northwestern’s and Stanford’s Design Institutes teach oversubscribed improvisation classes every semester.]
Published: Jul 19, 2018