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- Publisher
- SAGE
- Copyright
- © 1991 SAGE Publications
- ISSN
- 1042-2587
- eISSN
- 1540-6520
- DOI
- 10.1177/104225879101500406
- Publisher site
- See Article on Publisher Site
Abstract
This study examined women's perceptions of the sex-role stereotypic characteristics of the successful entrepreneur. Women in female-headed companies gave greater weight to feminine attributes than women who worked in companies headed by men. However, both groups assigned more weight to masculine attributes in the profile of the successful entrepreneur.
Journal
Entrepreneurship Theory and Practice – SAGE
Published: Jul 1, 1991