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by the “Keywords in Communication” theme of the 2009 ICA conference, this paper observes the pivotal role played by one research method , “the interview,” in the history of audience research. Simonson (2009) notes ...
in phishing detection by humans and, importantly, they can be categorized by training implementors for a given target audience . For this initial effort at characterizing detection difficulty, the Phish Scale ...
, such as from a website to a film. Interactivity is either passive, if the audience passively consume content e.g. a film and active when they take on a role in the story e.g. a game where you play as a character ...
for studying the different roles communicators and audiences play in the communication process. Finally, the article provides an example of how public relations researchers can apply the proposed rhetorical ...
the advertising realm, results have been less consistent. Knobloch-Westerwick, Appiah, and Alter (2008) examined the role race plays in selective exposure to news stories. In this study, they manipulated the race ...
traditional methods of health education. We found improvement of antibiotic related knowledge and enjoyment among audience who were also willing to support future engagement activities and preferred forum ...
the global climate is changing, with 35% believing human activities played a role in causing climate change [6]. In the Midwest, it was found that only 8% of producers believed climate change is mostly ...
of the play , but also played out in their costume in the central signifier of their distance from human civility, their phallus. Whether the ‘ newness ’ of their role was also true on the level of what satyr ...
by Creative Time, a public art organisation founded in New York City in 1973 and known for its socially engaged programming. You could have embarked on your pilgrimage by foot, bike, or train to join the queue ...
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