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On the Concept of Intentional Social Action in Consumer Behavior

On the Concept of Intentional Social Action in Consumer Behavior The purpose of this article is to encourage research on the social aspects of consumer behavior, particularly as found in groups of consumers and manifested through group action. Based on work by leading contemporary philosophers, a new concept of social facts is presented that is grounded in the way members of a group see themselves and the implications of this for group action. Group action, in turn, is shown to require different conceptual schemes than commonly used for individual action or interpersonal and macro social perspectives. Among other ideas, the notion of what it means for a group member to intend that the group act and how individual intentions are contributory to group action are discussed. http://www.deepdyve.com/assets/images/DeepDyve-Logo-lg.png Journal of Consumer Research Oxford University Press

On the Concept of Intentional Social Action in Consumer Behavior

Journal of Consumer Research , Volume 27 (3): 9 – Dec 1, 2000

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References (22)

Publisher
Oxford University Press
Copyright
© 2000 by JOURNAL OF CONSUMER RESEARCH, Inc.
ISSN
0093-5301
eISSN
1537-5277
DOI
10.1086/317593
Publisher site
See Article on Publisher Site

Abstract

The purpose of this article is to encourage research on the social aspects of consumer behavior, particularly as found in groups of consumers and manifested through group action. Based on work by leading contemporary philosophers, a new concept of social facts is presented that is grounded in the way members of a group see themselves and the implications of this for group action. Group action, in turn, is shown to require different conceptual schemes than commonly used for individual action or interpersonal and macro social perspectives. Among other ideas, the notion of what it means for a group member to intend that the group act and how individual intentions are contributory to group action are discussed.

Journal

Journal of Consumer ResearchOxford University Press

Published: Dec 1, 2000

Keywords: Intentions; Motivation/Desires/Goals; Sociological Theories/Analysis

There are no references for this article.