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Approaching Invisibility: The Portrayal of the Elderly in Magazine Advertisements

Approaching Invisibility: The Portrayal of the Elderly in Magazine Advertisements References 1 Northcott , H. Too Young, Too Old—Age in the World of Television . The Gerontologist 15 ( 2 ), 1975 , pp. 184 – 186 . Google Scholar Crossref Search ADS PubMed WorldCat 2 O'Hallaren , B. Nobody (in TV) Loves You When You're Old and Gray . New York Times , July 24, 1977 , p. 21 . 3 Peterson , M. The Visibility and Image of Old People on Television . Journalism Quarterly 50 ( 3 ), 1973 , pp. 569 – 573 . Google Scholar Crossref Search ADS WorldCat 4 Signorielli , N. and G. Gerbner. The Image of the Elderly in Prime Time Network Television Drama . Unpublished manuscript, Annenberg School of Communications, University of Pennsylvania , 1977 . Article PDF first page preview Close This content is only available as a PDF. © 1980 Journal of Communication http://www.deepdyve.com/assets/images/DeepDyve-Logo-lg.png Journal of Communication Oxford University Press

Approaching Invisibility: The Portrayal of the Elderly in Magazine Advertisements

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References (4)

Publisher
Oxford University Press
Copyright
© 1980 Journal of Communication
ISSN
0021-9916
eISSN
1460-2466
DOI
10.1111/j.1460-2466.1980.tb01769.x
Publisher site
See Article on Publisher Site

Abstract

References 1 Northcott , H. Too Young, Too Old—Age in the World of Television . The Gerontologist 15 ( 2 ), 1975 , pp. 184 – 186 . Google Scholar Crossref Search ADS PubMed WorldCat 2 O'Hallaren , B. Nobody (in TV) Loves You When You're Old and Gray . New York Times , July 24, 1977 , p. 21 . 3 Peterson , M. The Visibility and Image of Old People on Television . Journalism Quarterly 50 ( 3 ), 1973 , pp. 569 – 573 . Google Scholar Crossref Search ADS WorldCat 4 Signorielli , N. and G. Gerbner. The Image of the Elderly in Prime Time Network Television Drama . Unpublished manuscript, Annenberg School of Communications, University of Pennsylvania , 1977 . Article PDF first page preview Close This content is only available as a PDF. © 1980 Journal of Communication

Journal

Journal of CommunicationOxford University Press

Published: Mar 1, 1980

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