Evocative metaphors

Evocative metaphors The complex and diverse character of many organizations and their environments leads to similarly complex and diverse perspectives among organization members. This paper suggests that metaphors can be deliberately used to help delineate situations in which organization participants are unclear or do not agree. Three techniques are described. Each uses metaphor to find overlap in the diverse perspectives of a group. Each attempts to use the ‘logic’ of one area of perception to illuminate another. The general approach outlined also applies to situations in which diverse or unclear interpretations exists among researchers interested in the development of theory about organizations. http://www.deepdyve.com/assets/images/DeepDyve-Logo-lg.png Human Systems Management IOS Press

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Publisher
IOS Press
Copyright
Copyright © 1980 by IOS Press, Inc
ISSN
0167-2533
eISSN
1875-8703
DOI
10.3233/HSM-1980-1304
Publisher site
See Article on Publisher Site

Abstract

The complex and diverse character of many organizations and their environments leads to similarly complex and diverse perspectives among organization members. This paper suggests that metaphors can be deliberately used to help delineate situations in which organization participants are unclear or do not agree. Three techniques are described. Each uses metaphor to find overlap in the diverse perspectives of a group. Each attempts to use the ‘logic’ of one area of perception to illuminate another. The general approach outlined also applies to situations in which diverse or unclear interpretations exists among researchers interested in the development of theory about organizations.

Journal

Human Systems ManagementIOS Press

Published: Jan 1, 1980

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