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Editorial: Journal Rankings: Save the Outlets for Your Research

Editorial: Journal Rankings: Save the Outlets for Your Research Rankings of MBA programs by journalists have had a dramatic impact on business schools. Now, we face the prospect of journal rankings. Journal rankings impose a single dimension for evaluating journals that will inevitably hurt some journals. However, there are steps that researchers can take to keep their journals strong. For example, we should all support our professional organizations, subscribe to relevant journals, and count journal service in promotion decisions. In sum, this article identifies ten steps all researchers should take. http://www.deepdyve.com/assets/images/DeepDyve-Logo-lg.png Marketing Science INFORMS

Editorial: Journal Rankings: Save the Outlets for Your Research

Shugan, Steven M.
Marketing Science , Volume 22 (4): 5 – Nov 1, 2003
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Publisher
INFORMS
Copyright
Copyright © INFORMS
Subject
Editorial
ISSN
0732-2399
eISSN
1526-548X
DOI
10.1287/mksc.22.4.437.24904
Publisher site
See Article on Publisher Site

Abstract

Rankings of MBA programs by journalists have had a dramatic impact on business schools. Now, we face the prospect of journal rankings. Journal rankings impose a single dimension for evaluating journals that will inevitably hurt some journals. However, there are steps that researchers can take to keep their journals strong. For example, we should all support our professional organizations, subscribe to relevant journals, and count journal service in promotion decisions. In sum, this article identifies ten steps all researchers should take.

Journal

Marketing Science – INFORMS

Published: Nov 1, 2003

Keywords: Keywords : Academic Journals ; Rankings ; Citations ; Third-Party Evaluations ; Marketing

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