Get 20M+ Full-Text Papers For Less Than $1.50/day. Start a 14-Day Trial for You or Your Team.

Learn More →

Green new product development and supplier involvement: strategic partnership for green innovation

Green new product development and supplier involvement: strategic partnership for green innovation Integrating environmental concerns into New Product Development (NPD) have become a strategic issue for corporate competitiveness. Despite increasing attention of green products in supply chain management, there is a gap between emerging green NPD and existing mainstream NPD literature. In attempting to bridge this gap, this study presents a case where the Korean Electronics and its key suppliers succeeded in managing environmental challenges and developing a green refrigerator through a collaborative relationship. A case study approach is used to develop a better understanding of the NPD process and the critical factors that contributed to the realisation of a green refrigerator. This study found that critical success factors for green NPD include technology and management factors, as well as cooperativeness and power balance for collaborative relationships. This paper suggests a route to practicing mutually beneficial final manufacturer–supplier relationships through green NPD activities. http://www.deepdyve.com/assets/images/DeepDyve-Logo-lg.png International Journal of Innovation and Sustainable Development Inderscience Publishers

Green new product development and supplier involvement: strategic partnership for green innovation

Loading next page...
 
/lp/inderscience-publishers/green-new-product-development-and-supplier-involvement-strategic-t3UI11NVQL
Publisher
Inderscience Publishers
Copyright
Copyright © Inderscience Enterprises Ltd. All rights reserved
ISSN
1740-8822
eISSN
1740-8830
DOI
10.1504/IJISD.2012.047841
Publisher site
See Article on Publisher Site

Abstract

Integrating environmental concerns into New Product Development (NPD) have become a strategic issue for corporate competitiveness. Despite increasing attention of green products in supply chain management, there is a gap between emerging green NPD and existing mainstream NPD literature. In attempting to bridge this gap, this study presents a case where the Korean Electronics and its key suppliers succeeded in managing environmental challenges and developing a green refrigerator through a collaborative relationship. A case study approach is used to develop a better understanding of the NPD process and the critical factors that contributed to the realisation of a green refrigerator. This study found that critical success factors for green NPD include technology and management factors, as well as cooperativeness and power balance for collaborative relationships. This paper suggests a route to practicing mutually beneficial final manufacturer–supplier relationships through green NPD activities.

Journal

International Journal of Innovation and Sustainable DevelopmentInderscience Publishers

Published: Jan 1, 2012

There are no references for this article.