Does deliberate learning lead to dynamic capability? The role of organizational schema for Kodak, 1993-2011

Does deliberate learning lead to dynamic capability? The role of organizational schema for Kodak,... PurposeThe process of building dynamic capabilities remains understudied, although deliberate learning is posited to be the key to developing and maintaining dynamic capabilities in turbulent environments. Based on the case study of Kodak’s responses to the shift from traditional to digital technology in the imaging industry (1993-2011), the purpose of this paper is to examine the role of managerial cognition in building dynamic capabilities.Design/methodology/approachThe paper employs case study and qualitative method approach.FindingsThe results reveal that, when facing environmental turbulence, deliberate learning is subject to routine disruptions through entrepreneurial activities, and these organizational routines and activities are determined by organizational schema. Organizational schema itself is updated as a result of managers’ ongoing interpretation of the organization’s fit with the environment. The study findings contribute to the organizational studies and management literature by highlighting the role of managerial cognition into the microfoundation of dynamic capabilities.Originality/valueThe results demonstrate managerial cognition, and organizational schema in particular, as a microfoundation of dynamic capability. http://www.deepdyve.com/assets/images/DeepDyve-Logo-lg.png Journal of Strategy and Management Emerald Publishing

Does deliberate learning lead to dynamic capability? The role of organizational schema for Kodak, 1993-2011

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Publisher
Emerald Publishing
Copyright
Copyright © Emerald Group Publishing Limited
ISSN
1755-425X
D.O.I.
10.1108/JSMA-11-2016-0083
Publisher site
See Article on Publisher Site

Abstract

PurposeThe process of building dynamic capabilities remains understudied, although deliberate learning is posited to be the key to developing and maintaining dynamic capabilities in turbulent environments. Based on the case study of Kodak’s responses to the shift from traditional to digital technology in the imaging industry (1993-2011), the purpose of this paper is to examine the role of managerial cognition in building dynamic capabilities.Design/methodology/approachThe paper employs case study and qualitative method approach.FindingsThe results reveal that, when facing environmental turbulence, deliberate learning is subject to routine disruptions through entrepreneurial activities, and these organizational routines and activities are determined by organizational schema. Organizational schema itself is updated as a result of managers’ ongoing interpretation of the organization’s fit with the environment. The study findings contribute to the organizational studies and management literature by highlighting the role of managerial cognition into the microfoundation of dynamic capabilities.Originality/valueThe results demonstrate managerial cognition, and organizational schema in particular, as a microfoundation of dynamic capability.

Journal

Journal of Strategy and ManagementEmerald Publishing

Published: Feb 19, 2018

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