Demonstrates that leaders of Japanese companies seem to have a different approach to strategy than their Western counterparts. Forecasts many basic Western strategy concepts would need to be rethought owing to what had been found from research evidence. Concludes Western companies often do not lack resources, what they lack is real ambition ‐ and also to display a mindset that is both risk and commitment averse.
The Antidote – Emerald Publishing
Published: Sep 1, 1998
Keywords: Strategic evaluation; Core competences; Strategy
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