Access the full text.
Sign up today, get DeepDyve free for 14 days.
The Business Strategy Game is a PC‐based simulation that gives the players experience in developing and implementing strategies. The students run their company in a competitive market setting against other teams. This forces them to take risks and anticipate competitor strategies. This paper is based on an international simulation game involving five teams of postgraduate business students from universities in Ireland, France and the US. The game was run in a “virtual environment” using e‐mail and videoconferencing. The attempt was made to simulate realistic competitive conditions as much as possible so that the concepts learned and solutions generated could be transferred from the classroom to the outside business environment.
Journal of European Industrial Training – Emerald Publishing
Published: Aug 1, 2000
Keywords: Simulation; Business games; Teams; Electronic mail; Competition; Skills
Read and print from thousands of top scholarly journals.
Already have an account? Log in
Bookmark this article. You can see your Bookmarks on your DeepDyve Library.
To save an article, log in first, or sign up for a DeepDyve account if you don’t already have one.
Copy and paste the desired citation format or use the link below to download a file formatted for EndNote
Access the full text.
Sign up today, get DeepDyve free for 14 days.
All DeepDyve websites use cookies to improve your online experience. They were placed on your computer when you launched this website. You can change your cookie settings through your browser.