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Underdog

Underdog In his heart, Richard McNamara is and always will be a product of growing up poor in a small Minnesota town. For one thing, he can't shake his boyhood nickname, Pinky, derived from the faded red corduroy pants he wore nearly every day as a youngster because his single working mother was pinched for cash. And even now at 63, he's still scrappy, resourceful, frugal, and keeps a low profile. http://www.deepdyve.com/assets/images/DeepDyve-Logo-lg.png Journal of Business Strategy Emerald Publishing

Underdog

Meyer, Harvey
Journal of Business Strategy , Volume 18 (3): 4 – Mar 1, 1997
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Publisher
Emerald Publishing
Copyright
Copyright © Emerald Group Publishing Limited
ISSN
0275-6668
DOI
10.1108/eb039859
Publisher site
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Abstract

In his heart, Richard McNamara is and always will be a product of growing up poor in a small Minnesota town. For one thing, he can't shake his boyhood nickname, Pinky, derived from the faded red corduroy pants he wore nearly every day as a youngster because his single working mother was pinched for cash. And even now at 63, he's still scrappy, resourceful, frugal, and keeps a low profile.

Journal

Journal of Business Strategy – Emerald Publishing

Published: Mar 1, 1997

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