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Reports on one part of a study which investigates selected aspects of the export behaviour and assistance requirements of exporters of agricultural and related products in the UK. Specifically, it focuses on results concerning firms’ perceived barriers to exporting and their assistance requirements. Statistical analysis of responses to a postal survey are presented which establish that differences exist between firms operating within the particular trade sub‐sectors under investigation in relation to both their perceived barriers to exporting and assistance requirements. Selected data from subsequent interviews are also reported. In turn, implications for policy makers within the respective government departments are discussed in relation to the way in which assistance might be more effectively provided.
Marketing Intelligence & Planning – Emerald Publishing
Published: Feb 1, 2000
Keywords: Export; Barries; Agriculture; United Kingdom
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