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Coopers & Lybrand
A Challenge to Complacency
- Publisher
- Emerald Publishing
- Copyright
- Copyright © 1996 MCB UP Ltd. All rights reserved.
- ISSN
- 0019-7858
- DOI
- 10.1108/00197859610109220
- Publisher site
- See Article on Publisher Site
Abstract
It would be difficult to find a college or university business school that is not currently offering a training programme for small business. Yet despite the enthusiasm with which providers have entered the market, the take‐up rates remain low. Examines the underlying reasons why this might be so and discusses the findings of a detailed survey of 400 small businesses residing in the county of Devon. Shows that education providers are out of touch with the market and, moreover, have a very negative image which must be overcome before small business training can be utilized to its full potential. Calls for greater co‐operation between institutional providers and local Training and EnterpriseCouncils to ensure that this situation is rectified.
Journal
Industrial and Commercial Training – Emerald Publishing
Published: Apr 1, 1996
Keywords: Business schools; Small firms; Training and Enterprise Councils; Training