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Theory in Practice

Theory in Practice If you're having a crisis of confidence about your business strategy right now, that's probably a good thing. The new economy has had a profound effect on the nature of business strategy because it has changed the sources of sustainable aboveaverage returns. Michael Porter, a leading strategy thinker, characterizes the change as a movement from trying to be better than your competition to being different so that you can provide unique value. http://www.deepdyve.com/assets/images/DeepDyve-Logo-lg.png Journal of Business Strategy Emerald Publishing

Theory in Practice

Smith, Michele; Hansen, Frederick
Journal of Business Strategy , Volume 23 (1): 5 – Jan 1, 2002
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Publisher
Emerald Publishing
Copyright
Copyright © Emerald Group Publishing Limited
ISSN
0275-6668
DOI
10.1108/eb040215
Publisher site
See Article on Publisher Site

Abstract

If you're having a crisis of confidence about your business strategy right now, that's probably a good thing. The new economy has had a profound effect on the nature of business strategy because it has changed the sources of sustainable aboveaverage returns. Michael Porter, a leading strategy thinker, characterizes the change as a movement from trying to be better than your competition to being different so that you can provide unique value.

Journal

Journal of Business Strategy – Emerald Publishing

Published: Jan 1, 2002

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