The Swedish clothing industry Strategies for survival and lessons for the UK
The Swedish clothing industry Strategies for survival and lessons for the UK
Jones, Richard M.
1997-03-01 00:00:00
In many respects the clothing industry and clothing market in Sweden provides a useful guide to potential trends and strategies which might be expected to prevail in other European countries following deregulation of the clothing trade early next century. The paper aims to explore two issues sourcing practices particularly as utilised by a small company and price trends following the removal of important controls.
http://www.deepdyve.com/assets/images/DeepDyve-Logo-lg.pngJournal of Fashion Marketing and ManagementEmerald Publishinghttp://www.deepdyve.com/lp/emerald-publishing/the-swedish-clothing-industry-strategies-for-survival-and-lessons-for-1I0knehxv9
The Swedish clothing industry Strategies for survival and lessons for the UK
In many respects the clothing industry and clothing market in Sweden provides a useful guide to potential trends and strategies which might be expected to prevail in other European countries following deregulation of the clothing trade early next century. The paper aims to explore two issues sourcing practices particularly as utilised by a small company and price trends following the removal of important controls.
Journal
Journal of Fashion Marketing and Management
– Emerald Publishing
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