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The supply chain management of production planning and sustainable customer relationships

The supply chain management of production planning and sustainable customer relationships Cites considerations to be borne in mind when reviewing a supply chain. Compares a number of models which consider customer relationships from the perspective of the supply chain. Suggests that the internal short‐term production planning controls underpin the relationship with the customer and that a sound relationship between production and sales is crucial. http://www.deepdyve.com/assets/images/DeepDyve-Logo-lg.png Management Research News Emerald Publishing

The supply chain management of production planning and sustainable customer relationships

Neil Towers; Ruth Ashford
Management Research News , Volume 24 (12): 6 – Dec 1, 2001
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References (8)

Publisher
Emerald Publishing
Copyright
Copyright © 2001 MCB UP Ltd. All rights reserved.
ISSN
0140-9174
DOI
10.1108/01409170110782423
Publisher site
See Article on Publisher Site

Abstract

Cites considerations to be borne in mind when reviewing a supply chain. Compares a number of models which consider customer relationships from the perspective of the supply chain. Suggests that the internal short‐term production planning controls underpin the relationship with the customer and that a sound relationship between production and sales is crucial.

Journal

Management Research News – Emerald Publishing

Published: Dec 1, 2001

Keywords: Supply‐chain management; Customer requirements; Production planning

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