Determines that three forces fuel each other, combining to wreak havoc in economies, businesses and people's lives and these are: speed; intangibles; and connectivity. Posits the only constant is what economies do — use resources to fulfil desires. Believes strategy is all about determining your own company's relationship to its environment and the market decides what is best for you.
The Antidote – Emerald Publishing
Published: Dec 1, 1999
Keywords: Economy; Economic systems; Consumers