The relationship of intentions to buy consumer durables with levels of purchase

The relationship of intentions to buy consumer durables with levels of purchase Provides background to the current literature on buying intentions and describes some recent research on the subject. States traditional shortterm econometric forecasting models for durables generally represent expenditure as a function of disposable income, relative price, an index of hirepurchase control, and an estimation of the total stock of durables. Discusses US experience in depth, with literature examples. Sums up that current research is now engaged on testing the hypothesis that intentions are primarily expressed by initial purchasers. http://www.deepdyve.com/assets/images/DeepDyve-Logo-lg.png European Journal of Marketing Emerald Publishing

The relationship of intentions to buy consumer durables with levels of purchase

European Journal of Marketing, Volume 4 (2): 11 – Feb 1, 1970

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Publisher
Emerald Publishing
Copyright
Copyright © Emerald Group Publishing Limited
ISSN
0309-0566
DOI
10.1108/EUM0000000005187
Publisher site
See Article on Publisher Site

Abstract

Provides background to the current literature on buying intentions and describes some recent research on the subject. States traditional shortterm econometric forecasting models for durables generally represent expenditure as a function of disposable income, relative price, an index of hirepurchase control, and an estimation of the total stock of durables. Discusses US experience in depth, with literature examples. Sums up that current research is now engaged on testing the hypothesis that intentions are primarily expressed by initial purchasers.

Journal

European Journal of MarketingEmerald Publishing

Published: Feb 1, 1970

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